Season 4, Episode 1 – The Marketing Graveyard | 2026 Marketing Strategy for Small Businesses

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Season 4, Episode 1 – The Marketing Graveyard | 2026 Marketing Strategy for Small Businesses

Are self-proclaimed industry gurus making you panic by claiming “SEO is dead” and pushing you to pivot your entire marketing budget to AI Overviews (AIO) and Generative Engine Optimization (GEO)?

In this episode of The Buck Stops Here, host David Maples cuts through the tidal wave of synthetic “AI slop” to reveal what is actually driving trackable revenue today. We are burying overhyped trends—like dying micro-influencer ROI and unsellable “cult of personality” branding—and getting back to the fundamentals that actually work.

Show Notes

Finding the right path forward doesn’t mean chasing every new algorithm or tech fad. Tune in to discover why foundational SEO remains your most powerful tool, exactly how it feeds new AI search models, and why traditional public relations is the ultimate algorithm-proof moat for your brand.

If you want to future-proof your company, start building your 2026 marketing strategy playbook right now. Stop betting your payroll on unstable tech and unpredictable social media trends. This episode gives you the grounded, profitable reality check you need to outlast the hype.

Tune in to learn:
• Why the “SEO is dead” panic is a massive trap
• The truth about AI search optimization and unstable algorithms
• Why it’s time to trade fleeting influencers for real PR
• How to build an algorithmic-proof moat around your business

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